Here's what we have printed on the back of our hang tags, a mission statement of sorts, our overall goal. In the end the shirts are made for everyone and anyone!!

"We want to change the mindset of the custom sneaker fan to match that of the mainstream "sneakerhead" that has been in place for years. We want the custom sneaker fan to display the pride they take in their customs just as any sneakerhead would. The majority of the designs convey a pride in the fact that we wear and design custom kicks. Most everything we put on our shirts will be a juxtaposition of the existing "sneakerhead" concept with our new "Custom Sneakerhead" mentality. Thus, appealing to every sneeakerhead and fan of street wear in general."

-Diversitile Crew